SIFTWELL ANALYTICS
Design: Josh Jevons
CHALLENGE
Create an analytics brand that disrupts the health and wellness space.
Healthcare Analytics brands are sterile, expected and cold; but Siftwell is different. We combine powerful AI with real-world managed care experience to give our platform an advantage and instill confidence that goes beyond numbers.
INSIGHT
ACTION
We created a tech-forward, confident visual ID paired with a warm and approachable tone of voice, and color palette. This allowed us to tell an authentic analytics story, while also humanizing the brand.